HJK Helsinki joins Solidsport Premium

Malmö FF in Sweden was  the first club to launch their new custom club-tv channel MFF Play Premium on Solidsport. Not long after, they are now followed by HJK Helsinki, the most succesful football club in Finland with 32 national championship titles.

 

 

Last year was the first time HJK utilized Solidsport for both international competitions and training games. After this successful co-operation it was decided to be continued with a platform specifically tailored for HJK's needs. Now with the colours based on HJK's brand, the new platform will give HJK total control of its media content at the same time the fans are able to support the productions and the team directly and always find the games in the same place.

– Last year's co-operation went well. We broadcasted almost all the international games via Solidsport so based on the success alone it was a natural step to take the co-operation even further, says Jupe Väre, HJK TV's long-time producer.

 

During the 2023 season the aim is to see especially the international games on HJK TV.

 

– I'm extremely happy that we can continue working with HJK. Internationally there has been a growing interest among the professional clubs to take control of their content. Solidsport Premium serves this ambition directly and offers new opportunities for the clubs to provide direct service to their fanbase without any middle-men. Many of our clients produce exclusive content on their channels on top of the live games. It's especially nice that HJK has decided to act as a pioneer in Finland and I hope they will pick up some best practices from their international colleagues, says Sauli Silvonen, Country Manager Finland, Solidsport.

 

The new HJK TV can be found on hjktv.fi

 

ABOUT SOLIDSPORT PREMIUM

Solidsport Premium includes a complete OTT sports media platform with custom white label design, data integrations and unlimited live streaming and on demand possibilities.

It enables any club, event or organizer to create new revenue streams with a in-built payment system, custom subscriptions and pay-per-view on all content.

But also other digital business oppertunities, by promoting partners and strengthen a sponsorship offer with ready to go advertising concepts.

Read more about Solidsport Premium here.